Lead Magnets: Webinar E-Book vs Short PDF
We got a question from Domonique. She said, “What’s a better lead magnet? A transcription from a webinar turned into an easy to read e-book or a short PDF? Which one gets more opt-ins? Love to hear your words of wisdom.”
Let’s cover some of the basics right now.
The secret is that it doesn’t really matter. Both can work just as well as the other.
For a lead magnet,