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How to Break $1M in Your Coaching Business in the Next 12 Months

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What to Do if You’re Feeling Flat

I want to show you what to do when you’re feeling a bit flat in running your coaching business – and not just quite feeling like yourself.

So I was talking to successful guys in my Boardroom.

Black Belt is designed to get people from 6 figures to a million dollars a year. Once they get to a million dollars a year, we invite to a secret, well not secret, private mastermind called Boardroom.

Why 81% of Coaches Fail

We’re talking about some of the reasons why coaches fail.

A great client of mine, Simon Reynolds, wrote a book called Why People Fail. There’s a lot of books about success but very few about failure. The idea is, if we could learn from our failures, we can avoid them.

That fact is, 81% of coaches never make it past year three. This is what happens to them:

Go Broke

Most of them go broke.

The Tribal Council

At least once a year, my family and I go to the Philippines to meet up with our ninjas for at least 3 days.

We gather in a room where we talk about what’s currently working and what’s not. We plan, we strategise, and we make sure we’re having the perfect work:swim ratio. 🙂

Check out some behind-the-scenes action for making an awesome Tribal Council happen.

What awesome stuff do you do with your VAs?


I’ve got a little announcement about BIG news today.

And I’m super stoked to share it with you.

If you read this blog post to the end, I’ve got a feeling you’ll be super stoked, too.

After years of honing my craft, and making my very best stuff available to my seriously smart and devilishly good-looking crowd of Black Belt coaches …

… everything I know is now available in the most democratic form possible.

How to Train Your Virtual Assistant, Matrix-style

Can you believe The Matrix was released almost 18 years ago? Most modern high school students weren’t even born when it first came out. Does that make you feel old, too?

In case you haven’t watched it in the past decade, here’s a quick recap of one of my favorite scenes.

Our main character, Neo, is ready to start his training. While flipping through futuristic looking floppy-disks, Tank the operator says to him,

How Often Should You Meet With Your Virtual Assistant?

Hiring a virtual assistant is supposed to make our lives easier, not harder. It’s supposed to free us up from the routine tasks we’re not very good at so we can focus on what’s really important, right?

Too often, though, coaches hire a VA when they’re at their busiest. It makes perfect sense. The moments when we’re drowning in the routine minutia of our business is when we need help the most.

The problem is,

The Very First Task Your Virtual Assistant Should Do For You

When we try to do everything in our business on our own, we end up overworked and exhausted. We spend so much time and energy on the mundane minutia that we rob ourselves of any opportunity to work on strategies that actually move our business forward.

When we’re constantly tired from doing the detail-oriented tasks we’re not naturally good at, the quality of our work tends to pay the price and we end up making stupid mistakes.

Why Your Virtual Assistant is Set Up to Fail

If you already have a virtual assistant, you probably have a decent understanding of what’s possible. The problem is, the possibility doesn’t always equal reality. Many of us get frustrated when our VA isn’t working out exactly as we hoped. I want to help you fix that right now.

But first, if you don’t currently have a virtual assistant, here’s what I know to be true:

You’re working really hard right now.

I’m surprised you even have time to read this blog.

Don’t hustle. Do this instead.

I’m here at the Million Dollar Coach Intensive in London.

I have just been given a topic to talk about: “How to not work so hard in your coaching business”

I have this theory that working hard is a little bit overrated. There’s a thing going on right now that we should hustle.

You’ve probably seen a bunch of people or a bunch of gurus talking about how important hustle is. And frankly,