I want to give you the best way to structure a one-to-many leveraged coaching program. It’ll get clients great results, it’ll set you free.
Yesterday, I was on the phone with a brand new client, somebody who’s just trying my Black Belt program because she’s looking to scale her service delivery to a much more leveraged model. She’s making a great difference to a few people and wants to take it to the masses and be remunerated for that.
I want to talk to you about getting the right number of steps in your sales process. If you have too many people will slip through the cracks and not convert. If you have too few then people won’t take the steps in the first place because it is too big of a jump. Let’s get the number right and get you some sales.
So here is the situation. I was on a Skype call yesterday with a Black Belt client from California and he had some questions about setting up a new file to sell a high-end service he has packaged together.
I want to answer a question:
Should you aim to be a local coach, a national coach, or a global coach?
The answer might surprise you and be easier than you think.
So one of my coach marketing members asked me a question on a live Q&A call the other day about:
Should they aim to own a geographic area like a local market, should they go nationwide (in this case across Australia) or should they go global?
I want to tell you one secret that will help you get more clients faster than anything else you do; by the way, it’s not marketing. So from time to time, I get brought in like a marketing swat team.
Either to an individual coach or a team of coaches, whose marketing performance is lackluster; or they really want to kick up their game to another level fast. So it’s a half day or a full day,
If you’ve been overwhelmed or a bit freaked out about keeping in touch with your prospects and writing your next newsletter, let me give you a quick tip that is going to make things a whole lot easier.
So a couple of days ago, I was on a live coaching call with my clients and a coach from Melvin asked me a question about her email newsletter.
Here is the situation: She was writing a monthly newsletter,
I want to talk about how to keep a promotion fresh. What do you to if you’re promoting the same event time after time after time? I’ve got a regular workshop series time after time. How do you keep it fresh so prospects stay engaged and actually respond instead of getting tired and turning out?
So in Black Belt, one of the things we work on is to create your workhorse conversion event.
I’m going to give you a marketing tip — what we can learn about marketing or coaching business from the ancient Roman Empire.
That’s right, stay tuned.
It’s a long week four of the five-week holiday with our family. Right now, just taken a tour of Pompeii, and saw a bunch of bodies being vulcanized, I think that’s the right word, getting hit by the ashes and the dust and the lava,
I want to show you a little secret that one of my clients used to get six hundred thousand dollars in new clients in three days, with one little trick to attract only the right clients and repel everybody who wasn’t a fit.
I want to give you a quick tip about how to attract the right client and repel the wrong client.
Here’s what happened.
What do you say at the end of a sales appointment?
Where do you start to talk about your program and how you’re going to help people?
What do you say that actually gets them to say: “That’s exactly what I need!”
“That’s exactly what I want and sign up with you.”
That’s what we’re going to answer today.
There’s one thing that stops prospects dead in their tracks. No matter how excited they are about signing up with you getting sales, there’s one that if they bump against this roadblock it’s going to kill the sale instantly.
We’re going to identify, we’re going to get rid of it, so you convert much more often.
So here’s what happened, on Friday I was on a live coaching call with my coach marketing members and a coach called Steve from the US.