Trouble Closing Clients? Look at Your Lead Conversion Process
Converting prospects into clients can be the most challenging part of the business for many coaches.
They may know exactly who their target market is, what their problems are, and where to find them. They might even know their prospects by name.
For these coaches, it’s not lead generation that’s the biggest challenge – it’s lead conversion.
When coaches struggle with conversion, the problems usually come up in the sales appointment.