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The Email Marketing Strategy to Make Prospects Hungry For More

Think about some of the most successful TV series of the past 10 years – shows like 24, Lost, House of Cards, or Game of Thrones. These four shows couldn’t be more different in their storylines, but they’ve all been wildly successful.

What do they have in common? Why do audiences have parties every Sunday night to catch the newest episode or binge-watch entire seasons in one sitting?

The Art of Open Loops

Here’s the reason why:

At the beginning of each episode,