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How to Convert Webinar Attendees Into Clients Using Desire-Based Tension

The Close.

It’s the most important part of your live event. It’s the moment you finally make your sales offer.

If you get it right, people will jump all over your offer, begging to buy from you. If you get it wrong, all the energy and preparation you put into the event will feel like a waste of time.

Some coaches have no problem teaching and interacting during the live event, but when it comes to the close,